The roughest McDonald’s in London has successfully cut down on anti-social behaviour.
Residents labelled the Shepherd’s Bush branch of McDonald’s ‘awful’ and with 71 reports of crime in 2017 it’s not difficult to see why.
By turning off the free WiFi and playing classical music the branch, on Uxbridge Road, has seen levels of anti-social behaviour drop dramatically.
Police have also begun patrolling the restaurant in Shepherd’s Bush, west London, and say they will be checking CCTV for bad behaviour to ban offenders.
Playing classical music as a deterrent has often been used to stop teens hanging out outside shops and in tube stations, but this is thought to be the first McDonald’s to use the method.
Franchisee Atul Pathak, Managing Director of Appt Corp, said: ‘Working together with the police and the local council in Shepherds Bush to help them with combating persistent anti-social behaviour, we thought that playing classical music at certain times of the day would help to set a different and calmer tone.
‘It is working really well and has been positively received by many customers, so much so that we are giving real consideration as to where else we might introduce it.’
Other measures which have been introduced to tackle the problem include using ‘more proactive’ security guards, removing free WiFi and bike racks and closing the upstairs area at night.
Locals have supported the decision, and have even told the fast food firm to extend the scheme to other restaurants.
Sam Grant said: ‘Do that with all of them. Good ideas and work to combat it though.’
Laura Robertson added: ‘Needs to be done at the one in Hounslow, it’s become awful down there now.’
Jessica Flannigan commented: ‘Thank god. It was so scary walking past at night.’